Selected features, interviews and stage moments — a quiet index of what the industry has said about the studio and its founder.
As seen in
“@myinterior curates some of the most beautiful, incredible images of beautiful spaces and rooms from all over the world.”
“Melanie Balasopulos ist die Gründerin von SO/IN — der ersten Agentur in der Schweiz, die Social Media Strategien aktiv mit In-House Content-Erstellung und Influencer Marketing kombiniert.”
“Named among OMR22's top speakers in Hamburg — alongside Quentin Tarantino, Scott Galloway and Ashton Kutcher.”
“@myinterior — a name that guarantees what awaits on this profile: daily interior design inspiration, for every taste, from the most refined to the most minimal.”
“@myinterior — mittlerweile über sechs Millionen Follower, darunter Cristiano Ronaldo und Sofia Vergara.”
“Over four million people follow her Instagram accounts. Zug-based Melanie Balasopulos recognised the potential of social media early — and today her agency doesn't only offer content creation, it also trains the next generation of influencers.”
Selected features
Featured in BILANZ People's Digital Shapers series as one of the Swiss voices shaping the country's digital economy.
5000 Franken für Influencer-Ausbildung
On founding the Swiss Digital Influencer Academy and formalising influencer training in Switzerland.
Influencerin, 6 Millionen Follower, Buchautorin
Long-form portrait tracing the path from @myinterior to co-authoring Appetizing Design: The World's Most Beautiful Restaurants.
Lifestyle feature naming @myinterior among the Instagram profiles to follow for interior inspiration.
Speaking & panels
Selected among the international speakers of the OMR Festival — alongside Quentin Tarantino, Scott Galloway and Ashton Kutcher.
Schweizer Radio und Fernsehen
Televised panel on the future of brand storytelling, produced at the SRF studios in Zurich.
Press enquiries
We respond to press requests within two working days.